Did you uninstalled 2.5.5 before run the setup of 3.0? Is it possible that there is an old registry key of LabVIEW 6.0.2 at HKEY_Classes_Root>>Installer>>Products? It should help to delete these file. But export you current settings before.
Another and better way could be to use Msi Clean Utility (attached) to remove the MSI information regarding LabVIEW 6.0.2.
What means MSI Clean Utility: (http://digital.ni.com/public.nsf/3efedde4322fef19862567740067f3cc/8703592d07c91ad586256b44000248c6?OpenDocument)