You can send anything you want over the serial port but the last step is converting it to a string.
if you want to build your data make an array of booleans convert it to an 8 bit number build it to an array then use the 8 bit array to sting vi to convert it to a sting. Now you can send that sting to the serial write vi. if you want to see what that string looks like, use a string indicator, right click on the indicator and set it to hex or code display.
The Initialize serial vi will let you set the rest of your parameters.
good luck