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Simplay Labs Announces The New Simplay Test Solutions Platform Utilizing National Instruments PXI Products

Las Vegas, Nevada, January 5, 2010 – Simplay Labs, LLC, the leading solutions provider of technologies, testing programs, development tools, and interoperability and performance design standards for the high-definition (HD) consumer electronics industry, today announced it will be demonstrating the new Simplay Universal Test System (UTS) platform at the 2010 Consumer Electronics Show (CES) in Las Vegas, Nevada, January 7-10, 2010.  To meet its testing needs, Simplay has chosen PXI products and reconfigurable I/O (RIO) technology from National Instruments.  PXI is an open, industry-standard automated test platform based on high-performance PC technology and a software-defined architecture.  It provides the industry’s highest data bandwidth and lowest latency with modular I/O from high-resolution DC to 26.5 GHz RF measurements.

“The Universal Test System’s modular design and integrated human-perception modeling technologies allows testing and service organizations to customize the solution for their specific requirements as well as add test functions as needed,” said Joseph Lias, president of Simplay Labs.  “In working with industry leader National Instruments we’re leveraging the strengths of both companies to deliver a powerful new testing platform that will change the dynamics of Quality of Experience testing”.

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