Typo or new verb?

[thoult]

I've been spotting advertising from NI for months now on my favourite news site, but it's only now I've bothered to stop and read it.

I'm pretty sure it's a typo and that NI haven't invented a new word...

Screenshot_20210805_085713.jpg

[joerg.hampel]

I would hope that it's a reference to pride month 🦄

[wiebe@CARYA]

---

@joerg.hampel wrote:

I would hope that it's a reference to pride month 🦄

---

That would be absolutely fabulous.

Queercon is actually a thing.

[thoult]

---

@joerg.hampel wrote:

I would hope that it's a reference to pride month 🦄

---

I'd welcome it if it were, but usually it'd be accompanied by other media. I reckon NI's style would be more direct statements of support too, rather than ambiguous punning!

I mean, it's also Austin Pride over the next week or so too, so it could have been that. But my money's still on a typo!

[wiebe@CARYA]

---

@thoult wrote:

---

@joerg.hampel wrote:

I would hope that it's a reference to pride month 🦄

---

I'd welcome it if it were, but usually it'd be accompanied by other media. I reckon NI's style would be more direct statements of support too, rather than ambiguous punning!

I mean, it's also Austin Pride over the next week or so too, so it could have been that. But my money's still on a typo!

---

I'm not sure what I'd prefer, an individual roque action or a deliberate action. 

A typo would be really disappointing.

[markwni]

Thank you @thoult,

I have passed along your note to the people in the floating marketing fortress. 

@joerg.hampel - Certainly one of our company values is "We value different perspectives and seek to help one another be more effective through constructive feedback and a supportive community of belonging," but I don't think that was the purpose of this particular ad.

I hope everyone has a great day.

Best,

Mark